SomeOne helps Breakthrough Breast Cancer create Big Bounce

SomeOne has created the identity for Big Bounce, a fundraising initiative from Breakthrough Breast Cancer, which is looking to raise £1million in one night.

The bouncing motif appears across all communications

One of the charity’s supporters, consultancy VCCP, approached SomeOne, which agreed to carry out the work pro bono.

SomeOne designer Helen Altoungarian has created a graphic language around ‘bounces’ complimented by ‘a minimal colour scheme and simple wordmark’, says SomeOne partner Simon Manchipp. The trailing bouncing graphic runs across all communications.

The bouncing motif appears across all communications

The Big Bounce is set to become an annual event, and aims to showcase ‘the biggest names in entertainment’ and attract ‘the biggest names in business’, says Manchipp.

The bouncing motif appears across all communications

The Roundhouse will host The Big Bounce on 9 October, which Manchipp says will be set-up and decorated in a way that playfully and humourously references the charity. ‘The round tables will be set up in twos for example’, he says.

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