Neville Brody’s Yamaha anniversary logo

Neville Brody has designed a commemorative logo for Japanese Musical instrument company Yamaha, which is marking its 125th anniversary this year.

Yamaha

Yamaha says it will begin using the logo and a new strapline ‘125 years of passion and performance’, from next month.

Yamaha says, ‘The [logo’s] geometric approach reflects the pure design aspect of Yamaha’s products.

‘Modular building blocks represent all different facets of Yamaha through the ages. The design also gives a feeling and suggestion of piano keys, lines on a musical score, rhythm and harmony.’

The new logo will be used on product exhibits, events advertisements, websites and elsewhere throughout the next year.

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  • chris jones November 30, -0001 at 12:00 am

    Quote – ‘Modular building blocks represent all different facets of Yamaha through the ages. The design also gives a feeling and suggestion of piano keys, lines on a musical score, rhythm and harmony.’

    A simple ‘because it looks nice and on brand’ would do.

  • Leo Evans-Doran November 30, -0001 at 12:00 am

    Is it me, or am I seeing The RCA anniversary logo?

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