Last year Tesco launched its own ‘family-tablet’ the Hudl. The seven-inch HD device has 16GB of memory and is priced at £119. It runs on the Android Jellybean operating system and comes loaded with Tesco apps.
User-experience for the Hudl was developed by Ustwo, while SomeOne worked on the branding. Tesco would not say who was working on the smartphone development.
Clarke also told the BBC that Tesco will be releasing a refreshed version of the Hudl tablet – the Hudl 2 – in September. The initial version has so far sold half a million units.