Pearlfisher has redesigned Cutty Sark blended Scotch Whisky revising the original clipper ship, drawn in 1923 and only updated once in 88 years. A yellow has been re-introduced to the label to increase visibility and the bottle has been embossed with brand messages.
As the design industry propelled itself forward, we were always there to champion, inform, analyse and guide the way.
Have you been paying attention for the last four decades? Only one way to find out.
Design Week closes, having championed design excellence for the past 38 years.
As part of our series on design in 2024, WeWantMore creative director Ruud Belmans offers his view on what retail and experience design might look like next year.
