How to step up from senior designer to creative director
John Scarrott, trainer and coach to design professionals, spoke with three creative directors who have taken this journey to find out how they adapted to life at the top.
My latest articles
Great ideas sell themselves… or do they?
John Scarrott, trainer and coach to design and creative businesses explores why is it that when it comes to pitch presentations, design agencies seem to spend little time practicing the
How to respond to tough questions when pitching for a project
Questions from the audience during a pitch or presentation are almost guaranteed to raise anxiety levels among designers. John Scarrott, trainer and coach for design businesses, outlines a five-step process
How to lose pitches
Trainer and coach John Scarrott has spoken to clients to find out about all of the things that will get you kicked out of a pitch and stop you landing
6 assumptions designers make about client relationships
Following on from looking at assumptions around presentations, selling and pitching, in this final piece in his series, trainer and coach John Scarrott highlights some of the assumptions designers make
10 assumptions designers often make about pitching
Trainer and coach John Scarrott turns his attention to effective pitching in the latest chapter of his assumptions series.
Common assumptions designers make when selling their work
The latest in his series on assumptions,trainer and coach John Scarrott considers potential pitfalls and how designers can sell their services more successfully.
Business advice: how to impress when presenting work to clients
Communications coach John Scarrott runs through the traps that creative directors and account managers should avoid when leading presentations, and how they can make a positive impression on their audience.
Meetings that move people – how to create personal confidence
John Scarrott, trainer and coach to design businesses, looks at how improve your personal confidence in the final part of his series, which also looks at preparation, practise and performance.
Meetings that move people – How to perform
We have already established how to prepare and practise for a meeting or presentation to clients and prospective clients-to-be. In the third part of this “Four P’s” series, John Scarrott, trainer and
Meetings that move people – How to practise
The time spent meeting and presenting to clients or clients-to-be is more valuable to consultancies than ever before. But are you making the most of yours? Following on from the first
Meetings that move people – How to prepare
The time spent meeting and presenting to clients or clients-to-be is more precious and valuable to agencies than ever before. But are you making the most of yours? In the
Latest articles
Remembering Sir Kenneth Grange – 1929-2024
It is with great sadness that we heard about the passing of the hugely influential British designer, Sir Kenneth Grange.
From the archives: Picture Post
As we head back into our archives, here’s a gem from March 1990. Jane Lewis looks at the creative ways design firms promoted their services through mail-outs.
From the archives: Driving back to the future
During our pause, we’re re-publishing the occasional article from deep in our archives. This March 1990 column by our founder, Jeremy Myerson, looks at car design trends.
Design Week is resting, and we’ll be back soon
In December 2023, it was announced that Design Week was closing its doors. However – good news! We’re reopening by the end of summer 2024!
Design across five decades: from the editors who brought you Design Week
As the design industry propelled itself forward, we were always there to champion, inform, analyse and guide the way.
Design Week quiz: a look back through the ages
Have you been paying attention for the last four decades? Only one way to find out.
Design Week: 1986-2023
Design Week closes, having championed design excellence for the past 38 years.
What will retail and experience design look like in 2024?
As part of our series on design in 2024, WeWantMore creative director Ruud Belmans offers his view on what retail and experience design might look like next year.
What will exhibition design look like in 2024?
As part of our series on design in 2024, Studio Arc director Lyndsey Bowditch offers her view on what exhibition design might look like next year.
Why 2024 will be the “year of creative emergence” when it comes to AI
As part of our series on design in 2024, Mia Blume – founder of Design Dept. and Designing with AI – tells us that next year will be a “paradigm
Using VR to break outdated taboos around women’s health
Taking the form of a ‘vagina-like’ tent, INTER/her by Camille Baker uses cutting edge tech to open up conversations around issues like ovarian and cervical cancer, endometriosis, and menopause.
What will hospitality interiors look like in 2024?
As part of our series on design in 2024, Run for the Hills co-founder Anna Burles offers her view on what hospitality interior design might look like next year.