Landor associates managing director Adrian Day has left the group to head Ziggurat’s new corporate branding division. Day left Ziggurat 11 years ago for corporate specialist Siegel & Gale.
The appointment follows the departure from Ziggurat of four staff before Christmas. Another two staff are expected to join the new division within six months.
Ziggurat managing director Adrian Collins describes Day’s arrival as “quite a coup”, saying the group’s move into corporate and service branding is “a logical extension of its success in 15 years of product branding”.
“Adrian is one of the most experienced corporate and service branding consultants in London. He is particularly experienced in financial services, telecommunications and high-technology, which will be our key target areas,” he adds.
Landor is currently conducting interviews to find a replacement for Day.
Day says, “I began my branding career at Ziggurat, and have always been impressed with its product branding capabilities.”