Webb & Webb has created a new look for the Harry Potter books. What is your favourite children’s book, and why?

Tusk Tusk by David McKee. I’d like to say I remember this book as a child for the issues it raises about prejudice, discrimination and violence, but it is actually for the name of the book and the illustration style. Since I’ve had my own child, Dandelion, I’ve rediscovered it again and again. I initially picked it for the cover and the name, but after the nightly three-time reads with a child on my lap pointing at the ’ewepwants’, I’ve come to realise what a great book this is – and what a fantastically f***ed up world we live in.
David Hand, Director, Burn Everything

Danny the Champion of the World, by Roald Dahl, fabulously tells the story of a latter-day David and Goliath. Quentin Blake’s scratchy illustrations, intrinsically linked to – and enhancing – brand Dahl, truly reflect the mischievous and rebellious nature of all his work and, no doubt, the man himself. Danny and his father live in a gypsy caravan behind their old petrol station. When threatened by the ’fat cat’ land owner who wishes to scorch them out, they hatch a cunning plan to humiliate the bully. Timeless, beautiful comfort.
Graham Dodridge, Chief executive, Silver Worldwide.com

My patience for reading PD Eastman’s Go, Dog. Go! aloud has been infinite. It is at once didactic and riotous – colours, prepositions and opposites are woven into a hugely sociable dog-yarn that ends in a fabulous party up a tree. The bed scene (’Night is not a time for play…’), in which one hapless, insomniac hound stares white-eyed into the full-bleed transparent cyan darkness, has been etched on my own imagination since childhood.
Emily Campbell, Director of Design, Royal Society of Arts

Carlotti Joins the Team by the late, great Mike Hawthorn, the first British Formula One World Champion. Published in 1959 (no, I’m not that old), this is the story of a young lad whose single passion in life is motor racing (yep, that was me) and his only wish is to emulate his hero and become a top racing driver himself (yep). He then gets his chance and… (Ah! Shame, definitely not me… Somehow I got sidetracked and found I was better at colouring in).
David Kimpton, Founder, Kimpton Creative

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