The implementation of British Airway’s infamous new identity doesn’t seem to be getting through at grass roots level. And it is the youngest BA travellers who are suffering the consequences. Toy jumbos on sale at Heathrow still bear the old livery, Union flag intact, so respected by design gurus Baroness Thatcher and Marcello Minale. Design Week has been unable to establish when those flying in crÃ¨che-class will be able to include international art on flights of their imagination when their holiday is over.
Offthetopofmyhead’s founder and creative director says there’s no such thing as brand design and much of what the design industry says about brand is incomprehensible, pretentious and just plain daft.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.