Bad publicity is better than no publicity at all

Haydn Cooper, eat your heart out (DW 16 March). News is only news when it is bad news – just watch BBC News at Ten or ITV News Tonight. One famous reporter tried to encourage ‘good news’ reporting and was laughed out of class. Publish your work in Design Week and wait for the criticism to flow in.

Think of it this way – bad publicity is better than none at all (see Coley Porter Bell’s Blue Sky competition).

Zygmunt Zdziebko, Ziggy Zdziebko Creative, Kent

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