27 February 1997

Asda in court over copycat branding

Supermarket chain Asda’s packaging for its Puffin range of chocolate biscuits was this week accused in court of being “virtually identical” to McVitie’s brand Penguin. McVitie’s, a United Biscuits subsidiary,

US group seeks UK interior designers

An acquisitive US hotel group is on the hunt for a UK designer to “revolutionise interior design” as it renovates more than 70 properties in its portfolio. The salary attached

Blue Marlin packs jars for Baxters food

Blue Marlin has provided a new identity for food brand Baxters’ packaging, focusing on its quality product ranges. The brief was to communicate the Scottish heritage of the products and

Serving up pitch and chips

As the financial stakes in top-flight football grow, the referee’s decision-making becomes crucial. So referees armed with micro-TVs and goalposts fitted with inductive loops have got to be a good

Japanese mix for herbal high

Who said alcopops were the sole province of young lemonade swiggers? From next month, health food fanatics will have their own tipple, laced with energy-inducing herbs such as guarana and


“It’s like everyone showing your knickers”. – Theatre designer Tim Hatley on premiering sketch schemes to a play’s director and cast>

Plans progress for huge hotel

A London investment company “will be making appointments” to design what could be the capital’s biggest hotel, if it is successful in a current planning application. Blackfriars Investments has acquired

Gucci gets makeover

Gucci boutiques worldwide are being revamped by Sofield Studios in New York. The group’s designs will go into existing stores and new locations. The fashion chain’s logo is also being

Come on, feel the noise

Attik and Springpoint have found a wealth of work along with encouragement, irony and a high level of brand awareness in New York. Peter Hall extends a welcome

Davies Hall in harmonious identity job

New international financial services company Paradigm has a corporate identity designed by Davies Hall. – Paradigm has been set up by the London underwriting agency Falcon, whose identity was also

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