Henry’s, by Hills Design

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Hills Design has rebranded Henry’s, a livestock feed company, founded in 1896. The consultancy had to review and then redesign the brand, which included a new identity, packaging and marketing materials.

The consultancy says: “An overview of their product range led to us placing their products into four clear categories, each identifiable by a colour coding system and an array of silhouetted animals worked into the pack’s design.”

A heritage stamp has been created and on the reverse of the pack the history of the company is set out.

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