National Gallery of Ireland rebrand, by True North

By Aimée McLaughlin July 4, 2017 2:06 pm July 5, 2017 1:14 pm

Manchester-based brand consultancy True North has rebranded the National Gallery of Ireland in Dublin.

A new visual identity is based around the idea of “Where Ireland embraces art”, and features a graphic “N” symbol in a stencil typeface inspired by the engravings seen on the gallery building.

A new website for the gallery has also been designed by True North, in collaboration with marketing agency Reading Room.

The rebrand follows a major renovation of the fine art gallery’s historic wings.

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