I get little inspiration from sitting in front of a computer screen, or from looking at magazines or other people’s work. My inspiration comes from the street scene, the hustle and bustle of life, the people and places I encounter.
When I’m in London, I make sure I walk between meetings, when I can, and look around at the new and interesting sights – from markets to bridges and historic buildings. I love the Tate Modern on Bankside, and watching the regeneration of this area has been a great source of pleasure and inspiration. I love being able to see the Gherkin from different view points all over London. The Natural History Museum is a particular favourite, with its use of materials and classic details.
Even when I’m really busy, I try to take 15 minutes to sit in the open air coffee shop of Monmouth in Borough Market (pictured), to watch the people, breathe the air and have time to think.
Running also helps to clear my head, leaving room for new ideas. I try to run through London parks every day and practice Asthanga Yoga twice a week.
Linda Morey Smith