Studio Juice has redesigned the packaging for Camden Town Brewery, a craft beer brand based in London.
The new packaging has “bold background colours and strong typography”, says the brewery. It has been applied to bottles, cans, boxes and tap badges to create “consistency” across products while retaining “Camden’s playful and irreverent tone of voice”.
The roundel logo for the brand remains the same.
The refreshed bottles and cans will be available nationwide in M&S, Waitrose, Majestic Wines and in bars from this month.