Beazley group gets new brand identity

Drive Associates has refreshed the brand and identity for insurance underwriter Beazley Group. Consultancy creative director Martin Skeet says the visual approach and tone of voice aim to ‘reassert Beazley’s

Nature’s way for the future

Nature’s Wisdom is the theme for Expo 2005. How is the host nation preparing for the event and what will the British pavilion look like? Mike Exon finds out.

Vox Pop

Last week it emerged that Land Design and the Natural History Museum will be working on the UK pavilion for Expo 2005 in Japan (see News Analysis, page 9). How

Leahy Brand Design recharges Energizer

Energizer is set to introduce a new look created by Leahy Brand Design, which is undertaking a raft of projects for the battery brand. A super-premium battery called Energizer Ultimate

Unified brand for Air France-KLM

The holding company branding for Air France and KLM national airlines will be unified following the recent merger of the two businesses to create the world’s largest airline by turnover.

35 Gives LSC a lesson in branding

Start-up consultancy 35 has been appointed to review the branding and communications for the Government’s Learning & Skills Council, following a paid, five-way pitch.

CPB pulls ring on Foster’s rebrand

WPP-owned branding and packaging group Coley Porter Bell has completed a global redesign for Foster’s lager multipack packaging. Using four themed executions, CPB’s designs integrate the Foster’s ‘F’ roundel into

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