Design Museum celebrates 30 years with 30 new logos

Illustrators and designers including Quentin Blake, Frith Kerr and Antony Gormley have interpreted the number 30 for the museum’s birthday.

by Craig and Karl

To celebrate its anniversary, the Design Museum has commissioned artwork from prominent and up-and-coming designers using the number 30 as inspiration.

The exhibition includes a wide range of designers such as Frith Kerr, Hella Jongerius and Anthony Burrill as well as new illustrator Alva Skog.

Designs have been contributed by individuals from a range of industries, including sculptor Antony Gormley and data journalist Mona Chalabi. Margaret Calvert, the well-known graphic designer behind the majority of the UK’s road and motorway signage, has imagined the number in a recognisable traffic sign format.

The Design Museum was founded in 1989 to showcase design, spanning fashion, architecture and graphics. The museum’s founder, Sir Terence Conran, has also contributed a logo featuring the colours of his furniture shop, The Conran Shop.

Three years ago, the Design Museum moved from its original site on London’s Southbank to the Commonwealth Institute in Kensington. John Pawson, the architect who led the conversion project, has contributed a text-focused icon.

The icons will be displayed at the museum from 4 July. To celebrate the anniversary, there will also be 30p tickets to its current exhibitions, a Stanley Kubrick retrospective and an exploration of monuments and memorials created by architect David Adjaye.

by Terence Conran
by Anthony Burrill
by Jon Burgerman
by Frith Kerr
by Alva Skog
by Margaret Calvert

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