Branding

The Creative Circle identity, by Grey London

Ad agency Grey London has designed a new identity for advertising and marketing awards body, The Creative Circle. The identity is designed to be “anarchic” and “angry”, says Grey London, with a new annual featuring pre-torn and screwed up pages, defaced photos of The Creative Circle’s president and jurors and ink deliberately splashed over the […]

Harvey’s Brewery craft beer can design, by WPA Pinfold

WPA Pinfold has designed the packaging and branding for Harvey’s Brewery’s new craft beer range, which looks to target a younger audience with a painterly style. The consultancy worked with local artist Susan Lynch to create paintbrush-inspired illustrations for the packaging, which uses colour to differentiate between beers in the range. Harvey’s brand colours of […]

Eat 17 branding, by Together Design

Together Design has designed the visual identity for grocery store and restaurant concept Eat 17, which currently has three sites in the UK. The identity features a bright colour palette and centres around an illustration concept called The House of Eat 17, with different rooms depicting various aspects of the company, such as food shelves, […]

Detox Kitchen rebrand, by AfroditiKrassa

London-based consultancy AfroditiKrassa has rebranded health food restaurant brand, Detox Kitchen. The new visual identity has been created to reflect the company’s current transition from a start-up to a small and medium-sized business (SME). It features a new, hand-written style logo, and a bright visual style comprising colourful photography of fruit and vegetables overlaid with […]

Kulu Kulu rebrand, by Chay Sells

Freelance designer Chay Sells has rebranded London-based sushi restaurant Kulu Kulu. The new visual identity features a simple, black and white colour palette, while the new logo appears in red on the chef’s uniform as a reference to the red circle in the Japanese flag. The logo design incorporates multiple circles within a “K” symbol […]

Electric Ink brand, by Robot Food

Consultancy Robot Food has created tattoo care brand Electric Ink, naming it and giving it a visual identity. The studio worked with Tom Gilmour, who created illustrations based on tattoo art. The design includes a monochrome packaging design, complemented by a colour palette of orange, blue and green used to differentiate the names of the three […]

Lumene rebrand, by JDO

JDO has created a new visual identity for Finnish beauty brand Lumene to coincide with its release of a new series of skincare and cosmetic ranges. The new identity is based on the concept of “beauty born of light” and inspired by the natural landscapes of the brand’s Nordic homeland. The new identity and packaging […]

National Archives of the Netherlands campaign, by Design Bridge

Design Bridge has designed a new campaign for the National Archives of the Netherlands, called “Their past. Our present”. The campaign looks to reposition the government-run resource as a public-facing heritage centre. Each campaign poster is divided into two distinct halves to “allow the past and present to collide” through provocative statements and visuals based on historic […]

Aparto visual identity, by Dn&co

The colourful identity is based on the concept of “community” and “belonging”, says Dn&co, with a tagline that plays on the similarity between “Aparto” and being “a part of”. Dn&co creative director Patrick Eley, says: “Just as people come together, the component parts of the identity come together to express the concept of community.” The […]

Cool Chile rebrand, by Bless Design

Bless Design has rebranded London-based Mexican food supplier Cool Chile in a bid to exhibit a stronger presence on the shelf. The rebrand will include a new-look coloured packaging, simplified logo and updated website. Kelly Peak, managing director of Cool Chile says: “By working closely alongside Bless Design, we are confident that the significant investment […]

Twine branding, by Supple Studio

Supple Studio has created the name and identity for Twine, a website and app that helps local businesses measure their economic, social and community impact. Supple director Jamie Ellul, says: “This is the first platform to offer a joined up approach to capturing not just financial data, but also social impact; this key difference led us to […]

Lichfields identity, by JWDK and GW+Co

Brand design consultancies JWDK and GW+Co have rebranded planning and development consultancy Lichfields, with a series of colourful, geometric shapes representing buildings. The abstract, Tetris-style shapes are based on a bird’s eye view of different urban landscapes, says JWDK, and are used to hold images and photography, create letters, and one is used to contain […]

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