The initiative, backed by leading mine removal charities, was launched at a Kensington Palace event, led by HRH Prince Harry.
Pentagram partner Natasha Jen has designed new branding and packaging for US ice-cream brand Van Leeuwen Artisan. The new look is made up of an italic logotype and a series of block colours to represent different flavours – “minimal graphics”, says Pentagram, which aim to “stand out in store and look great on social media”. […]
The soft drinks brand has swapped out its rounded logotype for an angular one, which aims to be more “fun” and “vibrant”.
Design Bridge has designed the new visual identity and packaging for the brand, which nods to its origins as a New York deli set up in the early 20th century.
The new branding has been designed by German consultancy Illion Markensocietaet, and features a brighter colour palette and more three-dimensional look.
The music festival has been given a new visual identity by Form, which incorporates more colours and a series of symbols and icons.
Bless Design has rebranded London-based Mexican food supplier Cool Chile in a bid to exhibit a stronger presence on the shelf. The rebrand will include a new-look coloured packaging, simplified logo and updated website. Kelly Peak, managing director of Cool Chile says: “By working closely alongside Bless Design, we are confident that the significant investment […]
Halo has designed a new visual identity and packaging for the brewery, with the aim of tapping into the craft beer trend and targeting a younger audience.
R Design has completed the rebrand, which aims to clear up confusion caused by the previous range name NuMe.
B&B Studio has designed the new identity and packaging for the food brand, featuring illustrations inspired by mismatched ceramic plates.
The graphic designer has worked with the fashion brand’s in-house creative team to tweak the logo and “return it to the spirit of the original” one.
Consultancy BrandOpus has designed a new visual identity for lager brand Carling, ditching the slanted logotype and adding a black label emblem.
The logo was designed by Johnson Banks and chosen based on public feedback, a project which aimed to demonstrate Mozilla’s advocacy for an “open and accessible” internet.
Mr B & Friends has rebranded employee benefits provider TechBenefits, with a refreshed identity, tone of voice, colour palette and visual language. The new identity features a jumping man icon, based on its previous marque, and a brightly coloured, pared back design. Mr B & Friends has also designed a new website for the company.
The visual look of the opera company has been redesigned by Rose, with the hope of boosting revenues after Arts Council funding cuts.
The margarine brand has been given a new look by BrandOpus, with the aim of tackling “falling sales” in the butter and spreads category.
The identity design projects that shaped 2016, a year noted for nostalgia and start-ups which grew up.
The new identity, designed by SomeOne, looks to increase awareness about the work the charity does and increase fundraising.
Swedish consultancy Snask has rebranded small business digital loan service Monetise into Froda, giving it a new, geometric visual identity. Swedish word Froda translates to Thrive, which Fredrik Öst, creative director at Snask, says aimed to help the company sound more like a place that “enables businesses to grow”. “The old name sounded more like a […]
The new brand has been designed to symbolise the brand message “find your happy” by giving it a sense of direction and “humanity”.
Taxi Studio has overhauled lager Carlsberg Export, with the beer company hinting at a wider refresh of its flagship brand in 2017.
The London university has kept its compass logo but made it simpler and flatter so that it can be used more easily across digital platforms.
The lip balm brand has been around for 125 years and needed a new logo to keep up with competitors, says design consultancy Seymourpowell.
Templo has rebranded the LSE Climate Change Institute, creating a logo which looks to highlights the two main aspects of its work: economic prosperity and reducing climate change. The agency has integrated the institute’s full name with the symbol to make it a feature of the branding, as well introducing a new typeface and red […]
Bruce Mau Design has rebranded the Asics Tiger trainer by creating a bold graphic type that can be broken apart and layered over images. “Conveying the richness of the brand’s heritage beyond nostalgia was a key element to us. Our challenge was to develop a brand identity that references the original legacy and reinforces ASICS Tiger’s […]
File sending website WeTransfer has been redesigned and rebranded, with a new, shorter “We” logo.
It is the charity’s first update to its identity in over 60 years, with the aim of inspiring young people to support its fundraising activities.
The new logo alludes to the centre’s less well-known links to non-military related memorials, as well as the meaning of the word arboretum.
Kingsmill has been given a new visual identity by BrandOpus 18 months after its last rebrand, to help it keep up in the market as “sliced bread sales decline”.
Aircraft livery overhauled with new kangaroo tail fin and wordmark introduced as new cabin interiors are unveiled.
The new logo returns to a variation of the red and yellow marque originally used by Kodak during the 1970s and 1980s.
The new design comes ahead of the music brand’s expected announcement of a streaming service to rival Spotify later this year.
White Bear Studio has worked on the rebrand of UKNY Music, making use of a saturated version of the brand’s own photography in bright colours. These images have been contrasted with high contrast black and white profile shots. The refresh is currently rolling out across all touch points.
Consultancy Paul Belford Ltd has designed the new visual identity, which sees the consumer-facing brand change from YO! Sushi to YO!.
The design organisation launched in 1976 and has offered talks from well-known and up-and-coming designers for the last four decades.
FutureBrand has worked on the branding for a new snack bar range for children from Organix, called Punk’d. The brightly coloured visual identity is based around the idea of “good food with attitude”, featuring a bursting star shape. The range includes cocoa & orange crash and strawberry & vanilla smash flavours, and is available from […]
The takeaway service has been rebranded by DesignStudio, which has been working with the company for a year and has created an angular new kangaroo, designed to be internationally recognisable.
Subway ditches its italic identity, simplifies its wordmark and creates a new “S” symbol ahead of its 2017 global identity roll out.
Pentagram partners Michael Bierut and Luke Hayman have created a new visual identity for global finance brand Mastercard, which aims to retain its 50-year-old familiarity while making it more digital.
Consultancy North has recreated the visual identity for cultural organisation Tate, refining the logo’s dot concept so that it can evolve and adapt to suit different audiences.
The new visual identity for Visit Jersey was introduced to help dispel the perception of Jersey as an “out-of-date” holiday destination, according to FutureBrand.
The Peace Corps has unveiled a refreshed logo and brand, designed to inspire a “mission-driven” audience of millennials, to “change lives the world over”. The Peace Corps is a volunteer programme run by the US Government helping people outside the United States to understand American culture, and helping Americans to understand the cultures of other countries. This […]
Consultancy Cheetham Bell has created a new brand identity for Manchester’s Royal Exchange Theatre.
How the Co-op went back to its roots and worked with North on a new look while restructuring the business to reward its customers in a new way.
Consultancy Lambie-Nairn has created the branding for international news channel Euronews, recreating its circular logo into a new series of idents.
The social media platform has redesigned its branding and user interface, replacing its iconic brown, life-like camera symbol with a flat square icon that aims to better relate with the Instagram community.
Design consultancy POST has rebranded the mens’ clothing brand Farah, with the aim of “stripping it back”.
The new branding has been designed by Taxi Studio, and aims to create a more “simple, contemporary” look for Polo mints.
The logo for the Tokyo 2020 Olympic and Paralympic games has been chosen and will be a chequered emblem designed by Japanese artist Asao Tokolo.
The consultancy says it has built the new identity around a reworking of the brand’s spoon icon.
Purple Creative has created new branding for Wood’s Old Navy Rum. The consultancy has redrawn the brand’s sailor icon, added a rope graphic and navel-inspired stripes and brought in a cork stopper and a “stronger, sturdier” bottle.
The designs have been developed around the idea of “family” and include a set of key consistent design elements.
The Premier League club’s lion has gained some claws in this newly unveiled redesign.
The “progress marque”, first unveiled more than four years ago, is now being used on the company’s range of premium laptops.
PB Creative has designed a new look for the male grooming brand, which replaces Elmwood’s 2014 designs.
The consultancy has designed the new visual identity for the BBC’s design innovation hub, with the aim of showing its “radical, experimental” side.
The new identity for New York’s Metropolitan Museum of Art, which combines serif and sans-serif typeforms, is revealed in full.
72andSunny and Bruce Mau Design have developed the logo and brand application for the bid, which references the city’s original Spanish name.
The logo, revealed last night, was designed by consultancy Dragon Rouge and is made up of a dual-purpose icon that represents the Eiffel Tower and the number “24”.
Boardman, who won a gold medal when cycling for Britain in 1992, has had his range refreshed by Elmwood, with a visual identity that subtly implies the cyclist’s initials.
DesignStudio has overhauled the Premier League’s identity as the organisation seeks broader engagement.
Alaska Airlines has been rebranded with Hornall Anderson leading on strategy as the carrier embarks on its first major brand upgrade in 25 years.
JKR’s New York office has redesigned the visual identity for beer brand Budweiser as part of a global rebrand.
Nando’s has been rebranded by South African consultancy Sunshinegun as the restaurant looks to tell its own story better and express “new African design”.
A “jewel-shaped” logo is used across the new channel, which is looking to be seen as a “premium entertainment” channel from next month.
The new identity has been developed by Koto and sees the brand’s previous tree logo overhauled.
Together has created a new identity for the educational company as part of a global rebrand.
The BBC has referenced satirical series W1A as it launches the new BBC Three identity, designed by Red Bee Media.
We look at the identity design projects that got you talking this year.
The new identity, created by Futurebrand, comprises 72 balls – each one representing a club in the newly named EFL.
Designer Annie Atkins, famed for her work on Wes Anderson’s film The Grand Budapest Hotel, has created a new logo for Dublin, working with Think & Son, the consultancy she co-founded. The new identity is part of a marketing campaign backed by Fáilte Ireland and the four Dublin local authorities which will be pitched at international […]
The rebrand has been led by in-house consultancy 4Creative, working with a team including Neville Brody and Under the Skin director Jonathan Glazer.
The new identity revives the Great Western Railway name, which was previously used in the era of Isambard Kingdom Brunel.
Moving Brands has rebranded the telecoms giant as Eir, bringing in a new logo, typeface and brand system.
The new look, by Taxi Studio, uses a refined hop leaf to bring together the portfolio and help consumers better navigate the range as Carlsberg sets its sights on the premium market.
The new identity is the first update since Verizon launched in 2000 with a logo designed by Landor.
The search engine giant has updated its logo following the launch of the new Alphabet corporate entity last month.
Brandopus’s new identity for the turkey brand focuses on its original home of Great Witchingham Hall and replaces a 2013 identity developed by Springetts.
Jones Knowles Ritchie (jkr) has rebranded Cognac brand Courvoisier, with the aim of conveying its French heritage. Sean Thomas, creative director at jkr, says the “architecture and artistry of Paris” – including structures such as the Grand Palais and Eiffel Tower – was the consultancy’s inspiration for the new look. He says that the aesthetic of Paris’ […]
Lift Animation 2015 from Territory on Vimeo. Territory has created an animation, which shows the development of a recent branding project the consultancy has completed. The short video shows the different thought processes undertaken by Territory creative director Lee Fasciani when designing the logo for Lift London. “It brings to life the various sketches and […]
The company has ditched its previous “eye” logo and replaced it with a new wordmark and a circular logo it refers to as a “stadium”.
The new identity, by Kansas City-based Studio Tilt, inverts the previous identity’s red curve to form a “smile” logo.
BESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswy SomeOne has designed the “heraldic achievement”, a historic form of logo or symbol, for The Chartered Institute of Management Accountants. “SomeOne has been behind the creation of a few high profile heraldic projects, from the Royal Opera House’s new branding to creating a contemporary shield for British Athletics,” says Simon Manchipp, co-founder of SomeOne. […]
Jacob’s biscuits is rolling out a new identity and packaging designs as part of a £10 million push to create a new “masterbrand” for the biscuits.
Aesop Agency has designed a personal identity for British tennis player Andy Murray, which will initially appear on his court bag and training T-shirts before rolling out across a range of branded apparel and accessories.
South London’s Noddy’s Nursery Schools has a new identity made from a triangle of building blocks.
Marks & Spencer is rolling out a new Only M&S identity across its new brand campaign, which launches this week.
The Academy Awards, more commonly known as the Oscars, has launched a new logo, which will be used for the 86th awards, due to be held next March.
Dutch technology brand Philips is set to launch a new identity, and is attempting to drum up interest in it through a social media campaign that lets people reveal the new logo.
Yahoo has unveiled its new identity, after showing 30 variations of its logo before launching.
Video-sharing website YouTube has rolled out a new ‘play’ logo to its social media and app platforms, but has retained its existing brand on its desktop site.
News Corporation has unveiled a new identity, which is based on executive chairman Rupert Murdoch’s handwriting.
Pentagram partners Michael Gericke and Emily Oberman have created the identity for 21st Century Fox, a new brand that represents the media and entertainment divisions of Twentieth Century Fox.